Clients Dakine
Side Studios helped this outdoor sportswear and equipment company completely customize their site.
Dakine needed an interactive website that would allow consumers to be accurately informed of all their products and options – down to each nuanced pixel.
Establishing a very hands-on approach with the Dakine Web Management team from the beginning, Side Studios worked to create a completely customized retail shopping experience. Adding features like product filtering and product comparisons gave users a hands-on experience, while the “Outwear Choose Your Kit” feature allowed consumers to see what an entire outfit looked like before they purchased.
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